Style

Justin Bieber Offers a Reflective Ode to Bieber Fever
On the first Saturday of Coachella, Justin Bieber started his concert by looking down at a camera on the floor of the stage. If you were watching the show...

The Art of the Fictional Pop Song
Then again, an especially good fictional song can come to feel more real than its story of origin. Lustra’s pop-punk cuckoldry anthem “Scotty Doesn’t Know” has detached from the...

Stop Chasing Cash Flow, Build a Brand
Too many founders chase quick cash and call it strategy. That rush feels good—until the music stops. My take is simple: cash flow without brand is a ticking clock....

The Calculated Uplift of “I Swear”
John Davidson’s story has been told in several TV documentaries over the past few decades, starting with a 1988 episode of the BBC series “Q.E.D.,” titled “John’s Not Mad,”...

7 ways to talk about money with co-founders without blowing up the partnership
Talking about money with your co-founder is one of those moments every founder knows is coming and still hopes to avoid. Equity splits, salaries, runway decisions, who gets paid...

How Explainer Videos Simplify SaaS Products
SaaS providers can greatly benefit from explainer videos. They can function as quick visual guides, allowing SaaS companies to explain how their products work to their audience. These videos...

Stop Treating Email and SMS as Either-Or
I’ve heard the same debate for years: email or SMS. Pick a lane, pick a channel, pick a winner. That thinking leaves money on the table. My stance is...

TMZ Turns Its Pitiless Lens on Politicians
Politics has never been TMZ’s focal point, but political issues that aggrieve Levin personally have steered the outlet’s coverage from its inception. While growing up, in the San Fernando...



