Beiersdorf AG

As TikTok Shop Expands in Europe, Will It Unlock New Opportunities for Beauty Brands?
April 8, 2025
PARIS — Continental Europe is a next frontier for TikTok Shop, creating huge potential for beauty and personal care brands. The platform melding content and shopping, and touting itself as “discovery...
Beiersdorf Expects Skin Care Sales to Decelerate in 2025 
February 27, 2025
PARIS –  Beiersdorf AG said Thursday that it expects organic growth to decelerate in 2025, due to a weaker demand for skin care. The German maker of Nivea, La Prairie...